Electropops

Healthy natural fruit ice blocks, full of electrolytes and made with real fruit juice.

Healthy natural fruit ice blocks, full of electrolytes and made with real fruit juice.

When illness struck her family, Annabel Langley was inspired to create an alternative to electrolyte ice blocks, without all of the hidden nasties. The end result is a healthy, all-natural fruit ice block, loaded with electrolytes. Since Electropops’ release in 2018, these flavour bombs have become popular not only with kids, but also athletes, pregnant women, and adults nursing a hangover!

Before launching Electropops in 2018, Annabel spent two years conducting market research, testing recipes and working with a food technician to ensure they met the Australian electrolyte standards – without compromising taste of course.

“I played around with many different ingredients, particularly pomegranate and pineapple, which I found had many added health benefits. I also included coconut water because it has five naturally occurring electrolytes,” she says.

“We used real Australian fruit juice not concentrate, this was hugely important to us, fibre from fruit pectin and locust bean gum (ground up carob seeds) to help reduce any sugar spikes, and monk fruit juice for sweetness, but also its multitude of health benefits.

2019 GrowCoastal Demo Day

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